Design Process

Purpose Statement

June '06
This purpose statement was the first part of the planning process of the Clay Academy web site. Defining the purpose of a web site it the first step in planning a web site.
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Goals & Objectives

June '06
Understanding the goals of a web site ensures that the web site can be a success. A web site's success is based on if it completes the goals for the web site.
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Matching Goals

June '06
The Client has goals for a web site, but the user has needs for a web site. It is important that the clients goals matches the user's needs or else the web site will fail.
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Web Technology Planning

June '06
On of the steps in planning a web site is understanding the type of web technology that will be used in planning the web site. This web site is planned in two phases.
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Demographic Interview

June '06
To better understand the target demographic for the Clay Academy Web Site, I interviewed a mother who was deciding whether to enroll her own children in a private school.
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Demographic Analysis

June '06
When planning a web site it is important to understand the user that will be using it. It is important to understand the users demographic and psycographic information.
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Flow Chart

June '06
Planning a web site's articture is important to make sure the user will navigate the site easily. This chart was changed after getting feedback from target users for this site.
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Design Thumbnails

June '06
Once all the planning documentation has been taken care of, then designing the visual components for the web site can be done by designing thumbnails.
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Design Composition

June '06
These design compositions were done after settling on a few thumbnails. They were submitted to the client to see which ideas they liked best.
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Design Storyboards

June '06
These storyboard plan out the web site on paper before actually building the project in html. The storyboards plan out the navigation, graphical and text that will be on the page.
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Final Web Site

June '06
These are final screen shots of the web site. The web site is a featured interactive project and can be launched out of the interactive media section.
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